Moguldom Studios Bleaching Black Culture From the stolen legacy of African civilization to the shaping of American and global trends, Bleaching Black Culture examines the impact African Americans have on art, culture, technology and more. We pose thought­ provoking questions concerning black cultural co-­opting that will yield to conversations and possible answers about its outcome on our future. Documentaries MF205 $9.99 Own It Today!

Bleaching Black Culture

#BleachingBlackCulture

Also Available On

About The Film

From the stolen legacy of African civilization to the shaping of American and global trends, Bleaching Black Culture examines the impact African Americans have on art, culture, technology and more. We pose thought­ provoking questions concerning black cultural co-­opting that will yield to conversations and possible answers about its outcome on our future.

Read More

From the birth of jazz to the evolution of hip hop; the advents of urban trends to transformative advances in technology, African Americans have played an integral role in molding American culture. Unfortunately, we tend to not be the beneficiaries of our own innovation. Bleaching Black Culture examines the continuum of America’s black cultural appropriation and effects on the African American community.

The imprint of cultural theft has a long legacy, and this power of influence in music, sports, fashion and art translates into millions of dollars for our country. So, if the African­ American community is the cultural architect, why are we still outside of the building begging to get in? Cultural branding has not only helped to exploit the hip­hop community along with other forms of black art, but it’s managed to monetize off of black marginalization. Currently, the Rhythm and Blues Billboard chart, a genre developed for the African American voice, is dominated with the likes of Robin Thicke, Justin Bieber, and Adele. Perhaps, it’s easier to sell black art when it’s masked in “white face.” Yet the argument with the latter comes from the 2013 African American consumer report. It shows black buying power rising from its current astonishing $1 trillion level to a forecasted $1.3 trillion by 2017.

Since the African American community is the number one consumer, it begs to ask – can we take ownership of our cultural influence and convert our buying power into economic capital? Or, with the appropriation of black culture becoming more and more exploitive and lucrative, is admiration the new bastardization?

Connect With This Film

Share

'Bleaching Black Culture' is a timely documentary that explores cultural appropriation with a magnifying lens.
- Shamika Sanders, Entertainment Editor, HelloBeautiful.com
Well-researched and executed, Bleaching Black Culture is a history lesson in stolen black art... that should be played in schools.
- Raqiyah Mays-, Writer, Radio Personality, Advocate
If you've danced to James Brown records, done the Shmoney Dance, or quoted Kevin Hart or Richard Pryor comedy skits, you've been influenced by black culture.
- Brandon Robinson, The Source Magazine

Films

  • Bossip Comedy Series, Part 2 cover

    Bossip Comedy Series, Part 2

    Outrageous stand-up and hilarious skits merge in multi-formatted comedy showcase!

  • Pop Life cover

    Pop Life

    Pop Life explores the popularity of “street” drugs such as Molly and the environments where these party drugs are enthusiastically celebrated.

  • Bossip Comedy Series, Part 1 cover

    Bossip Comedy Series, Part 1

    Outrageous stand-up and hilarious skits merge in multi-formatted comedy showcase!

  • A Genius Leaves The Hood: The Unauthorized Story of Jay Z cover

    A Genius Leaves The Hood: The Unauthorized Story of Jay Z

    Explore the mind of a man who never played by the rules and admits it

  • Black Church, Inc. cover

    Black Church, Inc.

    Prophets for Profit

  • Father Forgive Him cover

    Father Forgive Him

    Recent scandals have rocked the modern Church and left many of the faithful asking what it means to be a Christian.

    Own it Today
  • Side Piece cover

    Side Piece

    Side Piece - Scandalous or the New Norm?

  • Hating Obama cover

    Hating Obama

    Is President Barack Obama hated for his policies or because he’s black?

  • Knifed Up cover

    Knifed Up

    What is behind the rise of cosmetic surgery in the African American community?

    Own It Today!
  • Bleaching Black Culture cover

    Bleaching Black Culture

    Explores the co-opting and monetization of Black Culture

  • When The Checks Stop Coming In cover

    When The Checks Stop Coming In

    Explores the rise and the fall of the Black celebrity.

    Own It Today!
  • 72% cover

    72%

    The single mother phenomena in the African-American community

    Own It Today!
  • The Swirl cover

    The Swirl

    Is interracial dating the new trend or is it still taboo?

    Own It Today!
  • Gunland cover

    Gunland

    A look behind the guns and behind the headlines

    Own It Today!
  • Bottoms Up cover

    Bottoms Up

    A look into the world’s current infatuation with large derrieres

    Own It Today!
Get the Latest Updates on your Favorite Films

Current Films